So maybe you’ve decided your email newsletters are in need of a refresh. Or you’re just sick of your newsletters falling apart when viewed on mobile (and potentially getting missed by up to 77% of your subscribers).
Unfortunately, sometimes the templates available in your newsletter tool just don’t cut it. And you simply may not have the budget to have new templates designed (which can literally cost thousands!).
Luckily, we’ve got some great news. We’ve compiled this list of 700 completely free, fabulous-looking newsletter templates, which you can download and use with any email service – MailChimp, MailerLite, Constant Contact, you name it. No strings attached!
What’s more, all the templates are mobile-responsive, meaning they’ll automatically adjust to look great on any device.
So, if you’re ready to give your newsletters a makeover, and you love a good freebie (who doesn’t?), check out our list below. Also, don’t forget to read our tips on usage at the end.
MJML use their open-sourced markup language to generate responsive HTML code that can be copied and pasted into your email tool. Over 20 templates are available on their site.
Email marketing service Cakemail have generously made 39 of their templates free to download.
Sendwithus provide 14 open-source email templates, including newsletters, welcome and confirmation emails.
A collection of 16 responsive email templates from around the web.
A quick search for 'email' will give you 5 different responsive templates, including holiday themes.
Dribbble is an online community of designers. A quick search through the site will help you find a few modern-looking HTML email templates that you can download.
5 mobile-optimized templates are available from this marketing automation provider.
Email testing company Email on Acid have designed a versatile newsletter template with various elements/sections that you can mix and match.
On this design portfolio site, you’ll find this fresh-looking template, which has been tested on 33 email clients using Litmus and is based on Google's Material Design.
This clean-looking newsletter template includes multiple sections, has been thoroughly tested, and comes with a PSD file.
A breezy newsletter template from this provider of web design resources.
Browse through the ‘freebies’ blog posts to find 2 Halloween and Valentines Day-themed templates.
These 3 simple, flat-design templates look great on mobile and have been tested with all major email clients.
Development agency Slicejack offer a stylish newsletter template that's been tested with Litmus and Email on Acid.
Mailchimp offer 6 template ‘blueprints' for free, which are essentially responsive email layouts – you'll need to add your own colors and styling.
Side note – if you sign up to the tool on the free plan, you'll also get access to 100+ additional MailChimp templates that can be used within MailChimp. These include blank layouts, and fully-designed themed emails for different categories such as ecommerce, newsletters, events and holidays:
You can sign up for free and get access to the MailChimp templates here.
Their 5 free templates are basic, and will probably need some styling/colors applied to them. But they've been optimized for a wide range of mobile and desktop email clients, so they're a safe bet. Note that HTML and CSS files come separately – they'll need to be combined using either your email service (if it does this) or an inliner tool like Zurb's own.
Their 50+ templates are completely free. The only catch? You have to keep the footer link to their website.
This template can be edited using ZippyPixels' online editor, then downloaded. You'll receive a plain HTML version, as well as versions specifically made for CampaignMonitor and MailChimp. Note that it can only be used for non-commercial purposes, and that ZippyPixels must be credited.
Litmus are the authority on email design and testing, so it's no surprise that they'd offer their own responsive email templates for download. All 5 are free and fully tested, of course. You need to subscribe to their mailing list in order to download them.
Litmus have also made 25+ email templates available on Litmus Community, including marketing and ecommerce templates.
99designs have put together 3 professionally-designed email templates (newsletter, promotional and personal email), in various styles and colors, giving you a total of 45 options. Email signup required.
Sign up to Freshmail's mailing list and you'll get 3 stylish templates, along with PSD files.
Email template marketplace Stamplia have made 7 templates available on the Litmus site – you just need to signup to receive them.
A few additional HTML templates available from Zurb, coded using their Foundation for Emails framework. Once again, HTML and CSS come in separate files. Sign up required.
Over 20 responsive templates from SendX, which come with HTML and PSDs included. Email sign up is required.
Designmodo's Postcards is an email template builder that will let you create your own ready-to-go email, using drag-and-drop content blocks. There is a free plan (sign-up required) that will let you create and export a template using a handful of the modules. It's easy to use, and the designs are decent. However, for access to all the modules you'll need to upgrade to a paid plan. Try it here.
Are there any other free newsletter templates we’ve missed? Let us know in the comments below!
Couldn't find the right free template for your newsletter? Check out ThemeForest's range of best selling newsletter templates.