MailerLite Pricing

MailerLite Prices & Plans – A Simple Pricing Model

MailerLite Pricing

MailerLite is an affordable email marketing software provider, with a pricing model that’s generous on inclusions and easy to understand.

MailerLite is one of my favorite email marketing tools. They have a clean and intuitive backend, and they don’t fall short of features  – read our review for more information.

In short: I find that MailerLite is powerful and super easy to use.

MailerLite Pricing: What to expect?

MailerLite is free if you have up to 1,000 subscribers (with limited features). For a maximum of 2,500 contacts it costs $15 a month, $30 monthly for 5,000 contacts, $50 per month for 10,000 subscribers or $75 monthly for a list of 15,000 contacts.

If you have more subscribers, no worries, they’ve got plans for larger lists too. Check this out at MailerLite’s site. Additionally, if you get a yearly plan, you’ll get a 30% discount.


User accounts Unlimited
Emails sent Unlimited (12,000 emails/mo on free plan)
Autoresponders Included
Automations Included
Designs 45 templates (not included on free plan)
Reporting & Segmentation Included (limited on free plan)
Forms Popups, embedded forms & landing pages
Newsletter inbox preview & spam testing Not available
Email & chat support Included (note – free plan includes email support only)
MailerLite Pricing based on list size (unlimited emails included)
1,000 subscribers Free
2,500 subscribers $15 monthly
5,000 subscribers $30 monthly
10,000 subscribers $50 monthly
15,000 subscribers $75 monthly
50,000 users $210 monthly
100,000 users $360 monthly

MailerLite plans: free vs. paid plan

Besides having a lower allowance on subscribers (1,000 contacts) and emails (12,000/mo), there are a few limitations to the free plan. You won’t get access to:

  • Newsletter templates
  • Custom HTML editor
  • Live chat support
  • Custom domains for landing pages
  • Auto resend to those who didn’t open or click
  • Delivery by timezone
  • Email click maps
  • Opens by location

A MailerLite logo will also be added at the bottom of your emails. With free plans, this logo can’t be removed and will be visible to your recipients.

milerlite free email badge

You do however get access to features such as automations, email reports, the landing page editor and email support on the free plan.

MailerLite Prices & Plans: Last thoughts

Their offer is straightforward, they have one only paid plan and it includes all the available features. Easy as pie.

To know exactly how much MailerLite will cost you, you only need to know how big your subscribers’ list is and check their pricing tiers.

Check our price comparison tool if you want to compare MailerLite’s prices with their competitors’.

For smaller lists, their prices are among the most competitive in the industry, and they also offer a lot in terms of features (read review). In my opinion, MailerLite is worth every penny as it’s one of the tools that offers the best value for your money. Plus, if you have less than 1,000 subscribers their free plan isn’t bad, if you’re willing to go without features such as templates and live chat support.

> Open your free MailerLite account


30 Apr 2019: Minor updates

25 Nov 2019: Minor updates

Any contacted email will count as a subscriber for your monthly payment. Please note that in MailerLite there’s no possibility to replace used subscribers with new ones constantly – you should choose a plan according to the number of active subscribers you have.

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