Inka Wibowo's Articles
Welcome Email Subject Lines: How to Get That All-Important First Open
Welcome emails are your first impression. They’re also your best chance to make a connection with subscribers, and...
How to Create a Newsletter in Outlook: Plus, When You Shouldn’t
I have to admit: when I first heard that Microsoft was adding a “Newsletter” feature to Outlook, I...
21 Best Free Marketing Tools: How to Grow Your Business on a Budget
If there’s one thing we marketers know how to do, it’s get creative, especially when it comes to...
How to Cancel Your Mailchimp Subscription: Our Complete Guide for a Smooth Transition
Ready to cancel your Mailchimp subscription? Whether you’re looking for a more affordable option, different features, or simply...
Sendlane vs ActiveCampaign: Which Is Better for Ecommerce?
If you’re running an ecommerce store, comparing Sendlane and ActiveCampaign makes a lot of sense – at least...
How Many Touchpoints Before a Sale in 2026?
While it is widely accepted that it takes 8 touchpoints to make a sale, our research suggests that...
B2B Marketing Automation Platforms: The Best Options for Growing SMBs
Selling to another business is rarely as simple as sending a discount code and waiting for the sale....
The Best Omnichannel Software for Businesses: Engage your customers from every channel
Omnichannel software takes the headache out of engaging customers across a ton of messaging apps. It consolidates messages...
