Yemi Pelumi's Articles
Email Welcome Series Best Practices The Complete Guide for 2025
Sending a welcome email is email marketing 101. Nearly every business sends one, and for good reason. Welcome...
Boost Email Engagement: How to Use Gamification in Your Email Campaigns
Humans love playing games! Remember the Pokemon Go craze? How about the struggle to get to the last...
Best Email Marketing Courses 2025: Free and Premium Training Options
Search “email marketing course” and you’ll drown in a sea of options – from free and beginner-friendly to...
11 Strategies To Drive Sales With Ecommerce Email Campaigns (Without Discount Offers)
Tired of offering discounts to make more sales in your ecommerce business? Every other week, you offer “20%...
Re-engagement Email Examples: 13 Examples and Tips to Win Back Customers
Noticing a drop in engagement? If your open and click-through rates are slipping, it’s time to re-engage your...
How To Create A Lead Magnet That Converts A Step-by-Step Guide to Creating Ebooks, Email Courses & More
Many business owners create lead magnets just to grow their email list fast. And that’s the problem. The...
How To Protect Your Email List & Retain Your Subscribers
Think building an email list is 100% safer than a social media account? Think again. In light of...