ROBERT

Robert Brandl

Founder and CEO

BA (Hons) Munich University MUAS

Hello! I'm Robert, an email marketing expert with over 15 years of experience. After honing my skills at an agency by serving major corporations, I founded EmailTooltester as a passion project to help small and medium-sized businesses. Connect with me on LinkedIn where I regularly share my best email marketing knowledge. And feel free to ask me which ESP I'd recommend for your specific needs - I have plenty of experience with tools like ActiveCampaign, GetResponse, Mailchimp, and Brevo.

Robert Brandl's Articles

Other Tools

The 12 Best Online Quiz Makers The Playful Way to Generate Leads

Did you know that the New York Times’ most shared content wasn’t an article, but an interactive Rent...

Robert BrandlJosep Garcia

By Robert & Josep

Strategy

16 Essential Email Marketing Tips: Boost Your Newsletter Campaigns

Email marketing is now easier than ever. Going back a decade ago, the tools were clunky, laborious, and...

Robert BrandlRoberta Phillips

By Robert & Roberta

Strategy

The 15 Biggest Email Marketing Mistakes (and How to Avoid Them)

In my 6 years of working for an email marketing agency, I made all kinds of mistakes. Most...

Robert BrandlRoberta Phillips

By Robert & Roberta

Strategy

Social Media vs Email Marketing: Which One to Focus on in 2026?

With the increasing popularity of social media marketing, business owners often question the effectiveness of email marketing in...

Robert BrandlCharlotte Evans

By Robert & Charlotte

Permissions & Deliverability

What is Email Authentication? Best Practices & the White House’s Missteps

Email authentication is a process of verifying the identity of an email sender. This helps to ensure that...

Robert BrandlCai Ellis

By Robert & Cai

Strategy

Email Marketing Strategy in 2026: Things I See Working Right Now

This is kind of a big topic: what even belongs to an email marketing strategy? When I looked...

Robert BrandlInka Wibowo

By Robert & Inka