Cai Ellis's Articles
Email Newsletter Best Practices:12 Proven Strategies for 2023
In today's fast-paced digital world, it's crucial for businesses to stay connected with their audience. Email newsletters are...
Email Segmentation: How to really resonate with your contacts!
I used to think email marketing was all about building an email list and writing engaging marketing emails....
Targeted Email Marketing: The right email, to the right person, at the right time
In an ideal world, all your contacts would engage with every email you send. After all, they consented...
Email Personalization Strategies: 11 ways to connect with your contacts
If you’re struggling to run effective email campaigns, chances are that you’re not leveraging email personalization to connect...
Email List Management: How to Keep Your List Clean and Healthy!
Email list management can be a nightmare… The money spent offering freebies (lead magnets) in exchange for email...
