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Looking for the best newsletter service?

In this ranking table, we show you the most important international newsletter services. These tools are particularly suitable for small and medium-sized businesses that create their newsletters in-house.

All of these newsletter services offer free trials and publish their prices openly. No annoying sales calls necessary!

robert

Hey I’m Robert and I spend my time geeking out over newsletter services (while consuming unhealthy amounts of coffee). Feel free to shoot me an email, I am always happy to help.

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NEWSLETTER SERVICES
PRICING
COMMENTS
1.

Up to 500: $9/mo

Up to 1,000: $17/mo

Up to 2,500: $29/mo

Up to 5,000: $45/mo

Up to 10,000: $70/mo

Up to 50,000: $225/mo

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Extremely powerful automation

Thorough reporting

Great support

Features can be overwhelming

2.

Up to 1,000: $15/mo

Up to 2,500: $25/mo

Up to 5,000: $49/mo

Up to 10,000: $65/mo

Up to 25,000: $145/mo

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Intelligent list automation

Landing page editor

Design and spam testing

Templates look dated

3.

Up to 2,000: $0/mo

Up to 2,500: $30/mo

Up to 10,200: $80/mo

Up to 30,500: $220/mo

Up to 50,000: $240/mo

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Thorough reporting

Generous freemium plan

Easy-to-use

High-cost subscription plans

4.

Up to 1,000: $0/mo

Up to 2,500: $10/mo

Up to 5,000: $20/mo

Up to 10,000: $35/mo

Up to 15,000: $50/mo

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Generous freemium plan

Easy-to-use

Landing page editor

Missing some pro features

5.

Up to 2,000: $0/mo

Up to 3,500: $39.95/mo

Up to 7,500: $59.95/mo

Up to 15,000: $96.95/mo

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Easy-to-use editor

Flexible templates

Lacking true automation

File storage charges

6.

9,000 emails: $0/mo

40,000 emails: $7.37/mo

60,000 emails: $39/mo

120,000 emails: $66/mo

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Low-cost plans

Solid email automation

SMS marketing tool

Few integration options

Editor and templates need updating

7.

Up to 500: $19/mo

Up to 2,500: $29/mo

Up to 5,000: $49/mo

Up to 10,000: $69/mo

Up to 25,000: $149/mo

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List management tools

Sales tracking

Support

High price

Editor bugs

8.

Up to 500: $20/mo

Up to 2,500: $40/mo

Up to 5,000: $60/mo

Up to 10,000: $90/mo

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Niche features

Very poor price-performance ratio

Support

Prices are 'per subscriber' if not stated otherwise. We do our best to keep the prices on this page up-to-date but can’t promise that we are always able to reflect price changes immediately. Also, try our newsletter cost calculator.

Newsletter Services we're still yet to try

Up to 100: $0/mo

Up to 2,500: $49/mo

Up to 5,000: $99/mo

A newsletter tool that is specifically geared towards SAAS and software product marketers.

6,000 emails: $0/mo

30,000 emails: $7.49/mo

They originally started out as a low-cost transactional email provider; now they're also offering a drag and drop newsletter builder.

Up to 1,000: $29/mo

Up to 3,000: $49/mo

Up to 5,000: $79/mo

Has its focus on professional bloggers and offers a wide array of automations.

Up to 500: $9/mo

Up to 5,000: $49/mo

Up to 10,000: $89/mo

Innovative email provider from Australia that offers useful guides and resources. Features a good amount of nice designs.

Up to 1,000: $0/mo

Up to 2,500: $7.50/mo

Up to 7,500: $15/mo

Up to 20,000: $30/mo

A simple tool lacking advanced features, but with an email-limited free plan.

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How to Pick the Best Newsletter Service?

We put together this short video that highlights some of the key features you should be looking for in a newsletter software.

Cloud-Based Newsletter Tools vs. Newsletter Software: Which Is Better?

At EmailToolTester, we only review cloud-based newsletter tools. They have a couple of advantages over software which is installed locally on your computer:

However, there are some disadvantages too:

In general, we’ve noticed that cloud-based newsletter services are coming out on top. Smaller and medium-sized companies, in particular, benefit from having no IT maintenance to worry about. Never underestimate the amount of time and money that this costs. For smaller companies, it’s almost impossible to run an email server for newsletters that isn’t blocked by services such as AOL or Gmail at some point.

And then there’s the security aspect: many companies don’t like hosting their recipient lists off-site. The newsletter tools themselves will obviously be very careful to fix any security issues as quickly as possible – after all, it’s their reputation on the line. However, there will always be some residual risk.